adidas Auckland Marathon adds Power to its Sponsor Family
Nissan New Zealand is excited to be the new, exclusive vehicle sponsor of the adidas Auckland Marathon.
Nissan New Zealand recently presented marathon organisers with two of its X-Trail vehicles.
These serious SUVs are just a warm up for the main event – with more great initiatives involving Nissan's innovative fleet set to be announced in the lead up to race day.
Nissan New Zealand Managing Director, John Manley, says the company is thrilled to have signed a three-race partnership with New Zealand's Premier Road Race.
"We've seen this event grow to become one of Auckland and New Zealand’s most anticipated annual events and Nissan New Zealand is pleased to be able to offer the adidas Auckland Marathon team some practical solutions as part of our sponsorship which we know will assist them hugely to meet their goals."
adidas Auckland Marathon features at the 2012 Los Angeles Marathon
adidas Auckland Marathon in association with ATEED, Tourism New Zealand and Air New Zealand has exhibited at this year’s Los Angeles marathon expo. The Los Angeles marathon has over 23,000 participants.
Managing Director, Stephen Brown, said. "We were pleased to have the opportunity to promote the adidas Auckland Marathon in the USA for the second time and market New Zealand's Premier Road Race to a North American audience. LA and Auckland have a close association in being Sister Cities. Approximately 35,000 visitors went through the venue over the two days. We aim to further develop our presence at LA Marathon over the next few years."
The adidas Auckland Marathon thanks ATEED, Tourism New Zealand and Air New Zealand for assisting them to the 2012 LA Marathon.
adidas Auckland Marathon course is officially certified to IAAF standard
The adidas Auckland Marathon course is officially certified by the International Association of Athletic Federations (IAAF). The adidas Auckland Marathon course and times can be used to qualify for other International Events including Olympic and Commonwealth Games, World Championships and other major International Marathon and Half Marathon events. The Half Marathon and Quarter Marathon courses are also fully certified by the IAASF and AIMS
adidas Auckland Marathon secures three more years of sponsorship
adidas has extended its sponsorship deal with the adidas Auckland Marathon for another three years, making it a decade-long commitment.
adidas become the naming sponsor of the Auckland Marathon, New Zealand's premier running event, in 2004. It has now committed to supporting the adidas Auckland Marathon until 2014.
"We're very proud to put our name to the adidas Auckland Marathon," says adidas' New Zealand country manager, David Huggett.
"It's a perfect fit for adidas as running is one of our key areas of focus globally, and we pride ourselves on setting the standard for the particular needs of the sport.
adidas Auckland Marathon managing director Stephen Brown says the Auckland Marathon, which dates back to 1992, has gone from strength to strength during adidas' period of sponsorship.
"adidas' sponsorship has enabled us to expand the marathon and take it to a truly global stage. This year's marathon field will be largest assembled in New Zealand for 17 years. The confidence of knowing that our valuable relationship with adidas will continue for the next three years will help us to plan ahead with certainty and continue to grow."
adidas Auckland Marathon gains AIMS full membership status
The adidas Auckland Marathon has become a full member of the Association of International Marathons and Distance Races (AIMS), the global body that fosters and promotes distance running throughout the world. AIMS works with the International Association of Athletic Federations (IAAF) on all matters relating to international road races to exchange information, knowledge and expertise among members of the association. AIMS is an association of more than 300 race organisations located in over 90 countries.
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